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The current D3 Challenge

People, parks and wellbeing

People, parks & wellbeing: Innovation in Ageing

This challenge aims to help increase visitors to our parks. We want more people aged 50+ enjoying our State’s flora and fauna. We are looking for ways to attract more visitors aged 50+ to our parks to support active and healthy ageing.

Participants will demonstrate the potential to grow a business that addresses health and wellbeing for people in their 50s and beyond, and builds a community that cares for parks. 

Pitch and Awards Night

Eight teams pitched their ideas to an esteemed panel of judges. The teams presented a diversity of ideas and most were shaped by the customer. Minister Zoe Bettison, Minister for Ageing, presented the awards to the teams. Launch Pad Awards went to:

  • Enventive for their ‘Parkapedia’ website 2.0 and collaborative social marketing campaign
  • PhoneLabs for their ‘Nature Connect’, a phone hardware attachment and app.

SAHMRI and Deming Factor were awarded the Design Process Award recognising good process, development of skills and capability with a real focus on the user.

Deming Factor won the People’s Choice award for ‘Park Champions’, real world project / custom digital application.

The judging panel included:

•    Paul Daly, Advisor, Chair and active advocate for entrepreneurship and innovation in SA 
•    Jeanette Walters, Director, Intergovernment Relations and Ageing in SA Health, OFTA
•    Carmel Williams, Manager, Strategic Partnerships Unit, SA Health
•    Matthew Ward, Director Conservation, NRM and Protected Area Policy, DEWNR
•    Nick Condon, Executive Director, Brand & Innovation, Business SA
•    Jenny Hughes, Chief Executive, Catalyst Foundation.


There are a number of great resources that you'll be able to access for this challenge.


Information for Participants

Day 1 & 2 Resources

Information to support your participation in this D3 challenge.

Academic research papers to support your D3 Challenge

Technology examples - What's already out there


Registrations for People, parks & wellbeing: Innovation in Ageing have closed. Read about D3 Challenges to learn more about how a challenge works.

This challenge is a partnership between the Office for ICT and Digital Transformation, the Office for the Ageing, SA Health and Department of Environment, Water and Natural Resources to broadly explore how we get more people aged 50+ into parks and nature to support active and healthy ageing.

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Last updated: 21 March 2017